| Which do you think is more difficult - building a | | | | message he'd written in his tent two days before. He |
| successful business or climbing a mountain? What if | | | | made the climb a tribute to Admiral Byrd, but also to |
| that mountain is over 10,000 feet tall and located in | | | | the tenacious spirit of the Antarctic sled dogs ... who |
| the freezing cold of Antarctica? What if the climber is | | | | never give up. Vaughan named them his inspiration. |
| 89 years old? | | | | In your business, you'd do well to use the tenacious |
| If daring to dream big can carry an 89-year-old man | | | | spirit of Norman Vaughan as your inspiration. |
| to the top of an ice-capped peak at the bottom of | | | | Remember his motto - "Dream big - dare to fail" - |
| the world ... don't you think it can carry you to the | | | | and use it as your motto. Never let anything get in |
| profitable heights of online marketing? After all, | | | | your way. Never let anything stop you from reaching |
| building a successful business calls for you to dream ... | | | | your dream. |
| and to dream big will take you further. | | | | = No excuses = |
| = Dream Big - Dare To Fail = | | | | It is easy to make excuses for failing to reach goals |
| In 1994, Norman Vaughan decided to climb to the | | | | in your business. "I don't have the right education." "I |
| top of Mount Vaughan - named in his honour 65 | | | | don't have the financial support." "It's too difficult for |
| years earlier. Vaughan was determined to celebrate | | | | me." "It's too hard!" |
| his 89th birthday on the peak of this 10,302-foot | | | | Norman Vaughan could easily have stayed in his |
| mountain. He wasn't going to let his age - nor an | | | | comfortable home, talking about the mountain of his |
| artificial knee, nor a fused ankle, not even two feet | | | | youth, full of good excuses for not climbing it now. |
| that were numb from an earlier frostbite injury - stop | | | | For one thing, even most healthy, young men would |
| him from pursuing his dream. | | | | be excused for not attempting to climb such a |
| Norman Vaughan's motto had always been, "Dream | | | | daunting mountain. |
| big - dare to fail." While violent gusts of wind whipped | | | | If Vaughan had let his age or artificial knee or fused |
| off the icefields, dropping the windchill to minus | | | | ankle or frost-damaged feet halt him from following |
| seventy, Vaughan and a three-person team | | | | his dream, he would never have reached greatness. |
| step-lock-waited their way up the mountain. On | | | | Excuses would have kept him from success. |
| December 16, they stood on the summit, poked 89 | | | | It's the same with your business. If you let excuses |
| sparklers into a birthday cake, and sang "Happy | | | | get between you and your dreams, you will be giving |
| Birthday." | | | | away the success that could be yours. Excuses can |
| = Be Tenacious In Your Business = | | | | rob you of greatness ... they can keep you from |
| Standing on top of that icy mountain, amongst the | | | | taking your business to the pinnacle. |
| blasts of freezing air, Norman Vaughan read a | | | | Dream big! Don't let any excuses stop you. |